Iziqubulo "megaphone": incazelo nomlando ukuthuthukiswa

Inhlangano zanamuhla ngempumelelo baphathe hhayi imisebenzi yabo ngaphandle liqhuba Inqubomgomo olunzulu nokumaketha. Isidingo izinyathelo ezinjalo kubangelwa izinkampani eziningi ezahlukene esikhiqiza umkhiqizo eyohlobo.

Okuncane sha futhi isiqubulo

Ukuze ivelele uquqaba bese ubamba isikhundla eside, kubalulekile ukudala umkhiqizo inkampani. Ngaphansi lo mqondo, ukuqonda brand, okuyinto has a udumo okungewona wendawo uyasijabulela ukwethembakala izethameli eziqondiwe abe nesithombe ecacile ezingqondweni abathengi.

eyakhelwe kahle sha hhayi kuphela ivumela inkampani ivelele phakathi kwabanye, kodwa kungase futhi kusinike ithuba uthole izindleko ezengeziwe ukuba intengo eziyisisekelo umkhiqizo ngaphandle kokulahleka amakhasimende.

Kwenye yezingxenye eyinhloko umfanekiso inkampani isiqubulo - isikhalazo ukukhangisa, equkethe ifomu olujiyile embikweni, okuvumela ukunakwa izilaleli futhi ashukumise yokuthengisa.

Ungaveza inhloso kanye ifilosofi wenkampani. Yini ebaluleke, isiqubulo kufanele ihluke okwakhe, lula ukufunda nokugcina: kuyadingeka wavusa ilukuluku.

Kancane mayelana "megaphone" futhi esho neziqubulo ubudala

"Megaphone" - omunye abaholi Russian ezokuxhumana wemboni. He is ilungu "Big Three", okuyinto, ngaphandle kwakhe, lihlanganisa "Beeline" futhi MTS. Leli qembu kuthatha 90% kule ingxenye.

Omunye izici ezokuxhumana emakethe - a glut. Ngaphambili, opharetha mobile babehilelekile kuphela ukuhlinzekwa kokuxhumana, kodwa ngo-2007 abasebenzisi ukwandisa kwanqamuka, njengoba ngesikhathi baye esingilitholile izinsizakalo ezidingekayo. Kamuva, inkampani bawuthwala izimpahla ku-inthanethi labantu. Kodwa lokhu ingxenye imisebenzi wafika waphela okunengqondo.

Manje umgomo oyinhloko 'omkhulu ezintathu "- ukuze ubambe isikhundla. Lokhu kungenzeka hhayi kuphela ukwethulwa ezintsha ezintsha zobuchwepheshe njengoba inqubomgomo ukumaketha abanekhono.

I jikelele federal kwesiqubulo esithi "MegaFon" saqala ukuvela ngo-2003 ngala mazwi: "Ikusasa kuxhomeke kuwe."

Lokhu kwelashwa kuhloswe ngokuyinhloko at main ikhasimende base opharetha - a intsha asebenzayo zabantu abasesigabeni esiphakathi zaziba. Isihloko amazwi - ukuthuthukiswa okuqhubekayo. Ngakho iziqubulo of "megaphone" sibonakalise izimiso esivela kubathengi abavamile.

Mayelana isiqubulo esisha

Isiqubulo lokuqala "megaphone" isikhathi eside wahlala efanele. Kodwa ikhona, ngisho arcade umqondo ekugcineni ogqoka futhi iba yini zikhanga kangaka ngokuba isikhathi samanje zokuphila.

Nge sekuyinsakavukela okwenziwa abantu, ubuchwepheshe obusha ngokuhamba kwesikhathi. Futhi ngaphambi inkampani ithole umgomo omusha - ukushintsha brand ayo ukubonakalisa ezingokoqobo owayephila futhi ngokuvumelana nezifiso yekhasimende.

2015 baba owawubalulekile "megaphone". Isiqubulo lenkampani bathola incazelo entsha futhi okubekwe ngayo - "Kuyinto okusondelene."

umqondo owethulwa kusho ekuqiniseni isibopho ngokomzwelo nabasebenzisi. Ifuna ukwenza budlelwane emkhatsini wetincenye opharetha futhi ikhasimende ngaphezulu siqu.

Ngaphezu kwalokho, isinqumo esinjalo alichaza isifiso umthengi hhayi kuphela ukubheka esikhathini esizayo, kodwa uhlala e-samanje - ukwabelana injabulo nabantu obathandayo ukuba nomkhaya wakhe nabangane.

Inani iziqubulo inkampani "megaphone"

Iziqubulo "MegaFon" baqinisekisa izifundo imininingwane yesikhathi eside. Ngemva ngamunye kubo lolo shintsho ngoba inkampani - isinyathelo kuyingozi kakhulu. Izinguquko wachitha imithombo omkhulu, futhi akulungile isinqumo ukumaketha ngokuqinile lingafaka engozini ukulahlekelwa eziphathekayo kakhulu.

Kuyini ephawulekayo: iziqubulo "megaphone" ovelele kutfotjelwa namaqiniso okuphila kwanamuhla nezifiso abathengi. Njengoba ngonyaka ka-2003, abantu bafuna entsha, wafunda inqubo nokuphathwa, futhi sajabulela ezahlukene amathuba kwavulela, futhi ngo-2015 - esiqongweni ukunakwa engalawulwa ngentuthuko ezintsha okwenzeka, yabuye yaqala uthanda amagugu omndeni, izihlobo nabangani.

Iziqubulo "megaphone" bakwazi ukuba abambe futhi libonise izinguquko amagugu emphakathini, okwaba nomthelela ekwakhekeni okwengeziwe inkampani kanye ukuqinisa yayo Russian ezokuxhumana emakethe.