"Snickers" kilojoule. ushokoledi Snickers

Kashokholethi ithengiswe yonke indawo, ngisho nezitebele zamahhashi emgwaqweni, ukujwayelana ezihlukahlukene. Kungakhathaliseki sha they "Wanamathela" igama elivamile - "Snickers". Ukwakheka lokhu imikhiqizo ethile ukudla okunoshukela ukudala "bite eyodwa" futhi enesisindo mayelana 60 amagremu, ihlukile brand ezahlukene kanye abakhiqizi, kodwa inamabha futhi ezivamile. Kufanele ube ne-ukugcwaliswa esisemqoka ehlanganisiwe ungqimba ushokoledi esehlanganise it. Lo mkhiqizo uvele ngesandla ukukhanya umnikazi American wefektri elincane ekhulwini XIX futhi kusukela ngaleso sikhathi le mashi okunqobayo yonke indawo kule planethi. Ake Phula (noma ukubona ngokusebenzisa) le "Snickers" zakudala futhi ubone ukuthi yini ephakathi.

Long indlela brand

"I-Milky Way", "Bounty", "Twix", "Snickers", "Um-no-Ems" - ukuthi wonke la confections kwezilwandle enifana nge "Mars"? esikhaleni somuntu siqu. Vele Mars - kungcono igama lalo. Ekuqaleni kwalo wazala umsunguli ibhizinisi lomndeni, Frank, lepivshy nomkakhe Ethel kashokholethi ukudayiswa. Cases ngokucijile wenyukela entabeni cishe ngo-1920, lapho wakwazi ukwakha real esithengisa amaswidi wobuciko - "I-Milky Way". Kusukela ngaleso sikhathi, imikhiqizo yenkampani entsha njalo kokuvela, futhi leli siko uyaqhubeka kuze kube yilolu suku, lapho le nkampani waba omkhulu corporation, namahhovisi emhlabeni wonke.

Inkantini lemikhiqizo ezahlukene yethulwa emakethe tentatively e kwezikhathi elandelayo:

1930 - "Snickers";

1930 - "Mars";

1932 - "Amathathu Musketeers";

1951 - "Bounty".

Idatha ngenhla kungenzeka ukudideka ngenxa ushintsho imikhiqizo egameni lendawo yokuhweba noma. Ngakho, ngo- eBritish Isles kwaba ibha owaziwa "Marathon» (Marathon), futhi e-United States nakwamanye amazwe, wayaziwa nangokuthi "Snickers". Ukwakheka, ekwakhiweni ukukhiqizwa ubuchwepheshe abehlukile. "Kakhulu American" igama Raider eduze emakethe European, futhi uqambe kabusha kuyo amabhisikidi "Twix". Ngokuvamile, eyinkimbinkimbi babehileleke ukumaketha uhamba, ephelezelwa ucwaningo futhi iye yachazwa ngokuthi "rebranding" futhi "ekuqambeni kabusha". Ngo-1991, zonke lezi zinguquko ukuza Russia.

isu Ukukhangisa

Calorie "Snickers" kokubili izimfanelo zayo kanye nobuthakathaka. It okunomsoco ngempela, futhi le ndawo kubonakala isu ukukhangisa umkhiqizo. ezimbalwa kakhulu abantu uyazi ukuthi ukuthengisa izimpahla zabo njengoba amaMelika nokuthi ngokuqinisekile bazodinga ukufunda. Ngaphambi ngokubeka imikhiqizo yabo emakethe kazwelonke, basuke ukucubungulisisa izici zayo zendabuko Culinary, bese ukukhiqiza ukuhlasela kwaso okukhulu izimpahla. Ibhola CIS is ethandwa kakhulu, ukuthi zanquma ukugxila emakhosini abamele ezemidlalo edinga amandla amaningi. Ngokuvamile, "Ngidle, futhi ukuze!" Nakuba, njengoba sisho, kusobala, futhi a inhloli ukuthi adle 58 amalutshwana kusiya Amabha football ezisindayo akunakwenzeka ukuba.

Futhi isikhalazo ethandwa kakhulu hhayi ukubambezela futhi "snikersovat" enza.

Imininingwane yokudla okunempilo

Calorie "Snickers" mikhulu - kuzo zonke eziyikhulu amagremu 500 kcal (2000 kJ imayelana). Bala amandla ukusetshenziswa ngamunye ibha kulula ingxenye elula. Ngakho, induku yokuqondisa (ezincane) ukala amagremu angu-25 kuphela, futhi "super" - '95 Ngokuvamile, le mikhiqizo abe ngosayizi ojwayelekile nesisindo 50 amagremu. Kodwa izakhiwo wezokudla lolu shintsho akwanele. It lula inqubo ukuncipha futhi asindisayo yokuthi ezinye iphakethe zihlanganisa izakhi ezimbili noma ezintathu ezihlukene ukuthi zinganikezwa nabanye. Abakwazi nesisindo ngezindlela ezahlukene - ukusuka 40.5 kuya 50,5 amagremu (i- "supernova"). Nalapha futhi, akusiwona okuningi kangaka kanjani ukudla kunomthelela ukugcwala, futhi yayo amanani ukusetshenziswa. Ngeshwa, kwezinye izimo, mhlawumbe, ngenhlanhla, imikhiqizo inkampani "Mars" awusebenzi eshibhe, futhi lokhu kungase futhi kube isici nokukhawulela.

Okunhlobonhlobo okuqukethwe

Hhayi kuphela ubukhulu nesisindo incike ikhalori "Snickers", kodwa futhi ku ukugcwaliswa yayo. Nokho, umenzi, ukuhlangabezana umthengi uzama ukukwenza kube sezingeni elifanele inani umsoco imikhiqizo yabo, kodwa eyenga kuye nezinhlobo ezintsha kanye flavour. Classic lamantongomane ibha - wokuqala futhi isikhathi eside okuwukuphela amaswidi kusukela inkampani "Mars". "Snikers" nge hazelnut, enesisindo 81 amagremu (2 mini-bar 41 g), kuyinto esanda kuqalwa. Yena, yebo, kuyabiza ngoba umakhi impahla eluhlaza Akazisoli. Kungezwe igama elithi "kanzima" libhekisela okuqukethwe eliphezulu ingxenye ukugcwaliswa. Konke okungenhla kusebenza ibha nama-alimondi. Bese kuba khona "Snickers" nge imbewu sunflower. Yisiphi isenzakalo esingakabonakali esizolandela - ayaziwa, kodwa cashews, ngokusobala, ngeke size: imikhiqizo zingabi njengoba elite. Inqubomgomo jikelele inkampani - kulula kakhulu ukufinyelela kuwo yeningi.

Ezihlalweni zobukhosi bethwele nemiqhele nati, ukugcwalisa "Snickers" ushokoledi.

Yini ngaphakathi

Njengoba kuyinto evamile, ukubunjwa ukudla uhlukaniswe izigaba ezintathu eziyinhloko. Ngakho, amaprotheni ngayinye amagremu 100 bar iqukethe 7.5 g, carbohydrate 55 g, fat and '26 Zonke ndawonye bakha cishe ingxenye yesine yabantu inani lansuku zonke ukusetshenziswa elihambisana izingxenye yokudla komuntu isilinganiso. Ngamanye amazwi, lo caloric "Snickers" wukuthi uma akudle 400 amagremu, ngeke ethubeni lokuba yindlala.

Ngokuphathelene amagama jikelele futhi kuyaqondakala izithako, bona-ke okwakumelwe, zihlukaniswe futhi ibe izingxenye ezimbili eziyinhloko:

1. ocwebezelayo, embozwe "Snikers" (chocolate) Yenziwe uwoyela , nokhokho oyimpuphu, ubisi lonke ubhuqu yesikimu, ubisi fat, lactose futhi vanillin.

2. ukugcwaliswa siqukethe eyodwa samuntu nut wathi, ezomile iqanda omhlophe, isiraphu, glucose, ushukela amafutha esundu.

Okuningi ukwaziswa okuningiliziwe zingatholakala kwi isembozo noma iyiphi ibha.

Olunye ulwazi ethakazelisayo "Snickers" ngesiRashiya

Kusukela ngo-1996, "Snickers" ERussia, senziwe Stupino, udle yonke iYurophu, ngezinye izikhathi engenzi ngisho nokwazi.

Igama elithi "Snickers" ihunyushwa Russian ngokuthi "uyiyizela" noma "Ukuhleka."

Bar ngasinye isipikili ngokwenza "isibonelo" ekhethekile kwakhiwa kusuka ushokoledi, okuyinto ingenye izinhlobo engavamile isivikelo manga.

Moscow (Stupino) ehhovisi lenkampane "Mars" ezilawula yokuthengisa yonke imikhiqizo ehlukahlukene, kuhlanganise "Snickers" emazweni nambili post-waseSoviet futhi Mongolia.

Ngo-2012, omunye "batonchikovaya" ifektri wavulwa, ngalesisikhathi Ulyanovsk esifundeni.

Le nkampani "Mars" ingenye zimali ngobukhulu angaphandle emnothweni Russian.