Melnikov Vladimir Vladimirovich: biography of umsunguli inkampani "Gloria Jeans"

UMelkovkov Vladimir Vladimirovich - usomabhizinisi waseRostov. Usebenza engxenyeni eseningizimu yeRussian Federation. UVV Melnikov uyaziwa abaningi ngokuthi umsunguli webhizinisi elikhulayo elithi "Gloria Jeans". Lo wesomabhizinisi wakwazi ukwenza lokho abaningi abazange bakwenze. Ezindabeni zakhe, usebenzisa indlela engavumelani nayo, okwenza kube lula ukuba alandele indlela yakhe elukhuni.

Biography of Vladimir Vladimirovich Melnikov

UVladimir Vladimirovich Melnikov wazalwa ngemva kwempi, ngo-1948, eBelarus. Ubaba nomama wakhe bafa ngesikhathi esemusha. Lapho eneminyaka eyishumi nambili, uVladimir Vladimirovich Melnikov unikela esikoleni esikoleni.

Usuku lokuzalwa luwela eminyakeni engemva kwempi. Esikhundleni sokufunda esikoleni, uMelnikov ufunde okuningi. Njengamanje, unethuba lokumangalisa umxhumanisi nge-quote evela encwadini yokukhangisa, efunda enkumbulweni yamavesi eBhayibheli nezahluko ezivela kule ncwadi.

Ngeshumi nanhlanu, uVladimir Vladimirovich uthola umsebenzi eRostselmash. Ngesikhathi esifanayo, wakwazi ukuthola iqiniso mayelana nokuthi umkhiqizo uba yabiza kakhulu ukuqhubeka nokukhiqizwa kwawo kusukela ekuthengiseni.

Umvini wezentengiselwano wazibonakalisa nomuntu osemusha oneminyaka engu-12. UMelkovkov Vladimir Vladimirovich unomlando ocebile kakhulu. Kakade esemusha wayengathenga isikhwama sezinhlanzi kubadobi bebhodlela elilodwa le-vodka, elibiza cishe ama-ruble amabili namashumi amabili. Khona-ke wathatha le nhlanzi wayithengisa emakethe ngamabhule ayishumi nanhlanu. Ngakho, wakwazi ukuthola ama-ruble angu-150 ngosuku ngalezo zinsuku.

Umlando wokudala ibhizinisi lakho

Phakathi nezinsuku zabafundi uVladimir wakwazi ukucabangela ngempahla engenisiwe. Lokhu kwamnika imali engenayo, kepha ekugcineni waphathwa, wabe eseboshwa e-fartsovku. Ejele wahlala izikhathi ezimbili. Ngemuva kwemigoqo yayibizwa ngokuthi yiNhlakaniphile.

Ejele, waqhwaya izinyawo zakhe, ngenxa yalokhu, ngalesi sikhathi uhlale ebopha amasokisi ngaphandle koboya futhi akabophe izicathulo zakhe.

Ukukhiqizwa kwe "Gloria Jeans"

Engxenyeni yokuqala yama-80, uVladimir wathenga umshini wokuthunga. Noma kunjalo, yena ngokwakhe akahlosile ukutadisha ubuciko bokuhle. Eqinisweni, wayengumhleli wesitolo esingaphansi kwesinye sezikole eRostov. Lapho bawubhontshisi amabhulukwe. Indwangu yayixutshwe ngetshe ukuze ithole umphumela wemfashini. Eqiniswe ngale ndlela, ama-jeans ayedume kakhulu futhi alethwa kuVladimir imali engenayo ekhudlwana. Kukhohliswa ukuthi ngenyanga yathola okuningi kangangokuthi yayingathenga izimoto ezinhlanu.

Ngemuva kokuba iziphathimandla zivumele ukudala amakoperative, uMelnikov waxosha inkampani yakhe emnothweni wesithunzi. Izinto zazihamba kahle. Kodwa-ke, ukukhiqiza okuphansi akuzange kuvumele uMelnikov ukuba ahlale endaweni eyodwa, ebopha izingalo zakhe, futhi alinde. Ufuna ukwandisa umkhiqizo we-1 seamstress kusuka eziyishumi nanye kuya ezingxenyeni ezingamashumi amabili ngosuku. Ukuze enze lolu hlelo, wayedinga imishini yokuthungela ngaphandle. Kuze kube sekugcineni, washintsha imali ngemali engama-dollar ayizinkulungwane ezingamashumi amane ukuthenga imishini eyikhulu yokuthunga. Ngabo banquma ukuhamba ngendiza eMelika. Nokho, waboshwa emngceleni wakhe. Le mali yaxoshwa kwathi uVladimir Vladimirovich Melnikov uboshwe ejele okwesithathu. Umndeni wamsiza. Ngesikhathi engekho, umkakhe wayephethe izindaba kulo mbambiswano. Ngokuvamile, amagama amathathu etilongweni athathwa eMelnikov cishe iminyaka eyishumi yokuphila kwakhe.

Ukuphumelela okusha

Ngemva kokushiya i-grate, uVladimir Vladimirovich uqala ukuthola imishini engamakhulu amabili okuthunga, futhi lokhu kwandisa ngokushesha ukusebenza komsebenzi. Ukuze kube lula, ukukhiqizwa kwashukumiselwa endaweni yokugeza "Rainbow". Ngo-1992, ama-jean angaba ngu-40 000 ayethengiswa.

Ukusungulwa kwenkampani "Gloria Jeans" kwenzeka ngo-1988 eRostov-on-Don. Kamuva, ngo-1997, le nkampani yahlelwa kabusha ku-Closed Joint-Stock Corporation Corporation uGloria Jeans.

Ibhange le-EBRD linamaphesenti angama-20 wamasheya, kodwa ngokuhamba kwesikhathi, umnini nomsunguli womthengi bathenga isigxobo.

Ukwandiswa kweGloria Jeans

Ngo-1996, isidingo esikhulu kakhulu semikhiqizo yenkampani sasifuna ukukhuliswa kwayo. Ngenxa yale njongo, zathengwa amafektri okugqoka aseBataysk naseNovoshakti. U-Melnikov ukholelwa ukuthi wanikezwa ithuba lokuthenga kuphela ngoba kwakungenamathemba amafektri. Kwakudingeka izimali ezinkulu kulolu hlobo lwembonini, futhi ngaleso sikhathi kwakudingeka imali esheshayo.

Ngaleso sikhathi, ukukhiqizwa kwezingubo ze-jeans ngaphansi kweRostov-on-Don kwafinyelela ezingeni eziyizinkulungwane eziyisishiyagalombili eziyizicucu ngonyaka. Kulezi, cishe amaphesenti ayisikhombisa wezimpahla zithunyelwa e-England. Ngo-1998, le nkampani yaqala ukuhlelwa kabusha. Ukuze kunqobe izitayela ezibucayi, imishini yakamuva kanye namatafula okugaya ngemishini yokukhwabanisa ebiza inani elingaphezu kwesigidi sezigidi zamadola ase-US. Ngenxa yalokhu, ukukhiqizwa kwakuphakeme ngamanye amaphesenti angu-40, kanti intengo yokuthengisa ye-jean ngayinye yayingama-dollar amahlanu.

Esikhathini esizayo, inzuzo yenkampani yanda ngamaphesenti angu-40 ngonyaka. Inani elikhulu lezandiso lenziwa, kwathengwa izitshalo ezingaphezu kweyishumi enyakatho yeCaucasus nasempumalanga yeDonbass. Ngaphezu kokugqoka izingubo, ukukhiqizwa nokukhiqizwa kwama-knitwear kwaqalwa. Konke lokhu kwaqaphela amaqembu angama-million angama-5 million ngonyaka. Izembatho zathengiswa ngaphansi kwayo yonke imikhiqizo edumile "Gloria Jeans" noGee Jay.

Ukwaziswa okuthakazelisayo ngoVladimir Vladimirovich Melnikov nebhizinisi lakhe

Njengasezinsukwini zakudala, uVladimir uthanda ukufunda. Ufunda okuningi ngebhizinisi, angacaphuna abalobi abathandayo, ikakhulukazi, uTolstoy, Verlaine. Amahemuhemu unezinkumbulo ezinhle kakhulu. Bathi uVladimir Vladimirovich Melnikov uyabazi abasebenzi bonke. U-Forbes wambiza ukuthi wayengomunye wamabhizinisi angavamile eRussia.

U-Melnikov unesitayela sokuphatha esinamandla kakhulu futhi esinamandla kakhulu. Uyakwazi lokhu, futhi yena ngokwakhe ubheka lokhu kungenakwenzeka, kodwa akukho lutho olungenziwa. Ngakho-ke, kukhona abantu ababalekela inkampani ngenxa yalo. Akuwona wonke umuntu ongakwazi ukumelana nomzwelo ongeyena womholi.

Abaphathi bale nkampani bebelokhu bengabokufika. Bazama nsuku zonke ukusebenzisa amakhono abo kanye nokuhlangenwe nakho kwesikhala sebhizinisi lanamuhla ezweni lethu laseRussia. Kodwa-ke, uVV V. Melnikov uthi akukho nje isizathu sokuba abaphathi abavela eRussia. Ngaphezu kwalokho, uMelkov uthi asinabo abaphathi abanele, ngoba akukho sikhungo sabasebenzi basekhaya.

Noma ubani ozinikela ngokuphelele ukusebenza, ufuna ukufika ekhaya ahlanzekile, adle ukudla okumnandi, agqoke izingubo ezihle. Abaphathi akufanele bacabange ngezinkinga zokuba khona. Ngemuva kwe-perestroika, konke kwaphela, futhi manje kunenkinga efanayo. Zonke izisebenzi eziphezulu ezisebenza kuye, uMelnikov uqasha abasebenzi basekhaya.

Ubudlelwano nomndeni

UMelkov uhlale ephikelela ukuthi uhlelo olufanele noluthembekile luyisisekelo sayo yonke into. U-Melnikov Vladimir Vladimirovich (usomabhizinisi), ingane yakhe eneminyaka emibili ubudala yanikezela iphosta phezu kwesibalo, lapho kubhalwa khona isihloko esithi "Thatha udumo kusukela ebusheni". Indodana yakhe yaqala ukuzonda le nkulumo ngemuva kokufunda ukufunda. Le nkulumo yamcasula kakhulu, futhi wayezama ukuphazamisa njalo. Nokho, ngelinye ilanga uVladimir wathola incwadi yakhe yendodana yakhe kwelinye lamabhulogi, lapho ebuzwa ukuthi yikuphi okubaluleke kakhulu kuye, lapho ephendula khona: "Ukuhlonipha udumo kusukela ebusheni". Lesi sisho sithathwe ku "Captain's Daughter". Wasiza isimo sengqondo yendodana yakhe isimiso esiyingqayizivele, mhlawumbe, esizomsiza enze ukhetho olufanele futhi enze izinqumo ezifanele.

V.V. Melnikov - Izinkolelo

U-Vladimir Vladimirovich Melnikov ukholelwa ukuthi kubalulekile ukulandela indlela yakho futhi hhayi ukuthembela kakhulu kuhulumeni nokusekela. Phakathi nezimo ezibucayi, ibhizinisi libhekene nemibandela esemqoka ephathelene nokusinda kwayo. Ohlakaniphile futhi oqine kakhulu angakwazi ukulahlekelwa ukubekezela naphezu kwakho konke. Labo bantu abazibheka njengabahlakaniphile, banethuba futhi bangaphumi. Isibonelo ngu- Evgeny Chichvarkin.

Impumelelo ye "Gloria Jeans"

UMelkovkov Vladimir Vladimirovich wayelokhu eqonda "Gloria Jeans" njengomkhiqizo wokudayisa. Ukholelwa emandleni okukhiqizwa kwezwe lethu, amandla omqondo womuntu kanye nethalenta labasebenzi baseRussia, hhayi iChina noma iMelika.

Abantu abaningi bayamangala yizinkomba zokuzuza kwayo. Nokho, uVladimir Vladimirovich Melnikov ngokwakhe akumangazi. Ukholelwa ukuthi uyenzela abantu okuhle, amathalenta akhe namakhono asebenzayo ngenxa yabantu. Ukwenza i-jeans ephezulu futhi ephansi, ufuna amakhasimende akhe azizwe injabulo yokuthenga izinto azenzile. Kuye, akuyona imali eningi kakhulu ebalulekile, njengamakhasimende anelisekile.

Singasho ukuthi uVladimir Vladimirovich Melnikov angaziqhayisa ngokukwakha ibhizinisi laseRussia eliphumelelayo. "Gloria Jeans" kwakungenzeka ukufeza impumelelo emihle. Inkampani enkulu yokukhiqiza yakhula cishe kungenalutho, naphezu kwezithiyo nokulahleka.

Izitolo ezingaphezu kwezingu-600 zalolu mkhiqizo zivuliwe. Unyaka lapho impumelelo enjalo itholakele uVladimir Vladimirovich Melnikov ("Gloria Jeans") - 2013.

Umndeni uyisisusa sokuthi ibhizinisi likhule. Wayehlale ethembele kuzihlobo zakhe. UmkaVladimir Vladimirovich Melnikov wayeholwa ibhizinisi lakhe okwesikhashana.

Ukucaphuna kukaMelnikov

"Ngiye ngenza umsebenzi wokuhweba kusukela eminyakeni eyishumi, angizange ngikwenze noma yini ekuphileni. Lithini lamathuba? Ngisanda kuba yisigidigidi - yilokho konke. " Ngakho uthi uMelkovkov Vladimir Vladimirovich. I-biography yakhe yamabhizinisi ebhizinisi azoqala ukufundisa.

Iseluleko sikaMelnikov kubaqalayo

UVladimir Vladimirovich waya emsebenzini wamahhala omsebenzi isikhathi eside kakhulu. Kwadingeka ahlale etilongweni, wabe esechitha isikhathi sokubhaliswa kwamalungelo obunikazi. Kwadingeka ngibhekane nezinkinga zokubambisana. Kwabe sekufika isikhathi sezinguquko kanye nenhlangano yamakethe emakethe.

Amathiphu Amabhizinisi aseMelnikova amasha:

1. Isifiso sokwamukela imali engenayo isisusa semvelo esidingekayo kumabhizinisi, kepha lokhu akuyona into esemqoka.

2. Awudingi ukucabangela imali njengesici esibaluleke kakhulu. Ibhizinisi eliphumelelayo yikhono lokuhlanganisa ubuciko nesayensi. Ubuciko buyisifiso somuntu sesenzo. Isayensi yiyona model yebhizinisi. Ukuqonda ukuthi imali itholakele futhi isetshenziswe kanjani, idlala indima enkulu ebhizinisini. Uma umninimzi osomabhizinisi ekwazi ukuziphatha ebhizinisini, uzokwazi ukuphatha imali.

3. Kubalulekile ukuqasha abantu abanolwazi, abanolwazi nabasaziwayo emsebenzini.

4. Kubalulekile ukuxhumana nabalingani nabaphakeli. Abalingani bangaba usizo oluhle ekwakheni imibono yokuthuthukiswa kwebhizinisi, kodwa, njengomshado, ubudlelwane nalaba bantu kumele bakhelwe ngokubambisana okuzuzisayo. Okokuqala, ungakhohlwa ukuthi kungani leli bhizinisi lisunguliwe futhi ikakhulukazi nalo mlingani. Emsebenzini kuyadingeka ukusebenzisa "ukucabangisisa", ukuxoxa ngezimo ze-force majeure, ukunamathela ndawonye ngesikhathi esinzima. Kulokhu, ibhizinisi lizoqina futhi lizinzile.

5 . Kumelwe sizame ukuzivikela ekumangaliseni. Kubalulekile ukulindela okuhle, kodwa njalo ulungele izinkinga. Kufanele kukhunjulwe ukuthi konke akukwazi ukulawulwa ngaso sonke isikhathi. Uhlelo kanye nayo yonke inqubo ebhizinisini kumele ihlelwe ukuze ukwazi ukuyeka usuku lonke noma ushiye indawo yokusebenzela okwesikhashana ngezizathu zomndeni. Kuyafaneleka ukuqinisekisa ukuthi umsebenzi awuyeki uma uhamba isikhashana.

Melnikov mayelana nomthwalo wemfanelo

UMelnikov uncoma ukuthi abomabhizinisi babe nesibopho kulokho okwenzekayo ngokwabo. Kodwa akudingeki ube nesizungu. Umuntu osomabhizinisi kufanele enze zonke izinqumo ngokwakhe, ngaphandle kosizo lomuntu. Kodwa ngezinye izikhathi kubalulekile ukucela usizo kubangane, izihlobo noma abalingani abafanayo. Akuwona wonke umuntu onesibindi sokuvula ibhizinisi lakhe, kodwa noma kunjalo kukhona abantu abalungele ukusiza nokusekela. Qala ibhizinisi lakho - enye yezinto ezijabulisayo nezinselele kakhulu ohambweni lokuphila. Kubalulekile ukusungula ibhizinisi ukuze kungapheli kalula kuphela ngesikhathi sokukhuphuka, kepha futhi ngesikhathi sokuhluleka nokuwa. UVladimir Vladimirovich Melnikov uncoma ukuhlela nokulungisa zonke izinqubo ebhizinisini ukuze ukwazi ukusebenza ngaphandle kokuphazamiseka. NgokukaMelnikov, ukusomabhizinisi ngumsebenzi obamba iqhaza futhi ulethe inzuzo.

Ibhizinisi le-Melnikov okwamanje

Njengamanje, u-Gloria Jeans ubhekene nemisebenzi emisha, ehlanganisa ukudluliswa kwale nkampani kusuka kwesifunda kuya enkampanini ye-federal-scale. V.V. Melnikov uzodinga abantu abasha, inkampani yakhe - isithombe esisha. Ezimbonini namafemu isikhathi eside, abasebenzi abangakwaziyo ukusebenza. Futhi V.V. Melnikov uyajabula ngokuthi iqiniso lokuthi umsebenzi wokukhiqiza uqala ngokuzimela. Kulandela ukuthi inkampani yabona isikhathi lapho konke kunqunywe yizwi likaMelnikov.