Indlela hlola ukuthembeka uhambo? Okukhulu tour opharetha eRussia: Izibuyekezo

Indlela hlola ukuthembeka uhambo? Lo magazini uye waba sifaneleka ikakhulu zabahamba Russian eminyakeni yamuva. Okumangazayo - izinsolo ukuthi enye inkampani travel yamemezela ukuqedwa umsebenzi, kanti amakhasimende ayo balinde e yokubhalisa ize esikhumulweni sezindiza noma uzama ukuya ku ehhotela phesheya, evele in abezindaba abaningi ngokuvamile. Kulokhu, "Heroes Umbiko" akuzona izinkampani wosuku olulodwa, futhi ligcinwe, brand owaziwa. Kanjani ukuba izivakashi Russian? Ingabe ikhona isilinganiso tour opharetha ngokuya nokwethenjelwa, okungase guided

Iyini inkinga?

Ukuze uqonde ukuthi umbiko wabezindaba ka izibonelo, ezembula ucabanga abadlali ezokuvakasha imakethe - hhayi ngephutha, kodwa inkinga letindzala, phenya ochwepheshe izibalo olunikezwa imithombo eminingana. Ezingaphezu kwezingxenye ezintathu opharetha kweshumi tour in 2014, wafaka for ezikweletini, futhi kusukela ngalolo nobunzima abanolwazi nenhlangano ezokungcebeleka ezingaphezu kuka-50 eziyinkulungwane. Izivakashi.

Inhlangano "Turpomosch" waphoqeleka ukuba kuphunywe kusuka. Man ezingaphezu kuka-35 eziyinkulungwane kwesokunxele, ngokusobala ngaphandle indawo ehhotela kanye izindiza oda inkampani yokulungisela abahambayo. Yiqiniso, lezi zibalo Kungabonakala sengathi senza okuncane kakhulu sinombono inkomba sibonakalisa lonke inani amaklayenti, okwakubonisa Russian tour opharetha ngo-2013, okungukuthi kwezigidi ezingu-10. Man. Nokho, ngokulandela ngokuphelele, bebonakala ngempela ngokuqephuza.

Ukuthembeka - motion

Omunye ezibhekwayo bangaba ireferensi iphuzu ngendlela ukuhlola ukuthembeka opharetha hambo, ochwepheshe abaye balibiza ngokuthi ukuthuthukiswa kwebhizinisi asebenzayo. Uma inkampani akemi namanje, ukuthuthukisa, ukuthuthukisa umkhiqizo walo kweminye imizi, khona-ke kungenzeka ukuthi ibe nabayimele zezimali ezinkulu, abahlaziyi bakholelwa emakethe. Isikhombisi futhi ukubukeka isakhiwo amasevisi tour operator amasevisi amasha, ezithakazelisayo kanye nokuvakashela izindawo engavamile.

Ngokuphumelelayo - ngakho ngokuqinile?

Abanye abahlaziyi emakethe baye banikeza ukuhlangabezana ingubo opharetha 'impumelelo. " Inkomba ye-solvency lenkampani kungaba, isibonelo, i-ofisi ezibizayo enkabeni yedolobha, eliphezulu bayilungise. Enye inkomba ngokungaqondile - iwebhusayithi tekusebentisa kusebenziseka kalula, ezingasetshenziswa abiza womshini ezishibhile.

ukukhetha Omkhulu ngaphambi kwesikhathi

Omunye umbandela kugujwa abahlaziyi emakethe - kungenzeka ukuba ukubhuka izinkambo isikhathi eside. Lokhu kubonisa ukuthi inkampani has a isethi ezinhle izixhumanisi umkhakha - kusuka amahhotela, izindiza, izakhiwo ezahlukene umlamuli, ukunikela amakhasimende inkululeko ebanzi ekukhetheni amathuba.

Imodeli yebhizinisi, okuyinto libhekene okunokwethenjelwa tour opharetha, kusikisela diversification enkulu ubudlelwano inkampani nabalingani, ochwepheshe bathi. Lokhu kuwusizo hhayi kuphela ngokuya kumiswa iziphakamiso amaklayenti, kodwa futhi ngokuya ukutholakala imivimbo sokuphumula uma ikhona counterparties kuyodingeka nobunzima.

Charter kuze kufike elwandle

Abanye ochwepheshe omubi libhekisela emkhubeni lapho travel ejensi ubheke amaklayenti ekuphumuleni umthetho-sisekelo izindiza. okuthembekile Okuningi okukhethwa kukho, abahlaziyi bathi, lapho indiza wenziwa njengengxenye nesimiso. Futhi-ke, uma ikhasimende ubuza umbuzo, indlela yokuhlolisisa ukuthembeka opharetha hambo, kuyasiza ukubheka model of the ubuhlobo eqinile ne izindiza.

lunye ewumngcingo

Abanye abahlaziyi emakethe bakholwe umbandela abalulekile ezikhethekile kakhulu travel ejensi. Yikuphi ungaboniswa, isibonelo, ukusebenza noma yimuphi omunye isiqondiso womhlaba, ezweni noma isihloko izinkambo. Naphezu kweqiniso lokuthi kwekulu Russian tour opharetha abe amathuba uhlasela ezinkulu zezimali kuqhathaniswa umdlali Ngokwesilinganiso, lona wamuva, Nokho, bangalwa ngempumelelo abaholi niche izingxenye ezithile, ngisho ukuyenga amakhasimende uqobo. Kulokhu, abantu zizothola nezinga elifanele inkonzo.

Inkokhelo kusengaphambili

Phakathi kwezinkinga njalo kakhulu ukuthi babe emakethe travel - ukuhluleka noma ukungabi ezingalindelekile kwezinsiza opharetha ukukhokhela izindiza kanye nezinsizakalo lokubhuka amahhotela. amaklayenti le nkampani, ekubeni ngokoqobo e esikhumulweni sezindiza, ifunda ukuthi akakwazi hlola ngenxa yokuthi ithikithi ingakhokhwa opharetha tour. futhi ngesikhathi isheke-in kungaba nesimo esifanayo. Ukuze ugweme izimo ezinjalo, ochwepheshe ukweluleka ukubhekana opharetha hambo, ngubani asiqinisekisi oyi-ukukhokha amasevisi counterparty efanele.

Kodwa ngisho noma izithembiso inkampani kwenziwa, ochwepheshe bathi, izivakashi, ngaphambi kokuya okusadingeka ushayele ihhotela noma yendiza ukuze siqiniseke ukuthi ikhokhwe yakho ukuze. Lolu lwazi akulona imfihlo, futhi lolu hlobo ukuhlolwa akungqubuzani. Kubalulekile ukuqiniseka ukuthi hhayi kuphela yokuthi yokukhokha ithikithi nendawo egumbini, kodwa futhi ukuqinisekisa zonke izinsuku, kanye ukuqinisekisa ukuthi isihlalo kuqinisekisiwe ukuhlala hhayi nje endaweni indiza aphumayo, kodwa futhi emuva.

usizo Foreign

Ngokusho kodokotela abathile, i umbandela kubalulekile ukuthembeka opharetha uhambo kungenziwa kubhekwe njengento eliyifa nje lamasheya e ezinkampanini zamazwe angaphandle. Lokhu kungase kubonise, ngokukhethekile, mayelana izimo best for obolekisayo - amazinga kwezilwandle aphansi, isilinganiso amabhange kwezinye izimo abaqotho ngaphezulu. For zimali angaphandle, izivakashi emakethe Russian ezikhangayo - likhula, abahambi bethu, ngaphezu kwalokho, ukulungele ukuchitha imali bahamba kakhulu ukudlula iningi labelungu. Futhi ngenxa yokuthi inani abalingani angaphandle inhlokodolobha ogunyaziwe Russian tour opharetha kungaba ephawulekayo.

State ayiqaphele?

Kunobufakazi bokuthi izishayamthetho Russian manje olungiswayo izichibiyelo ngempela ethembisa zoMthetho Federal "Mayelana elisekela womsebenzi izivakashi", okuyinto kungenzeka ukuthi abeke imithetho eyengeziwe ukuze umsebenzi tour opharetha. Kulindeleke ukuthi isigaba sokugcina bacabangela iziphathimandla kuyoba phakathi kukaNovemba noDisemba 2014. Yini entsha umthetho?

Okokuqala, embundwini ukungena Register of Companies tour opharetha izokwenyuka. nenqubo ebalulekile kungaba, phakathi kokunye, ukuhlinzekwa izitatimende efanele zezimali (futhi ekusekeleni - imiphumela yokuhlolwa kwamabhuku), kanye nokuhlinzekwa kolwazi mayelana siqu abathakazelelwayo abantu lokuqala inkampani. Omunye umbandela bemvelo zezimali, okungase kube impoqo - ukuba khona iziqinisekiso yasebhange kusukela tour opharetha ne-sisekelo izindiza.

Kulindeleke ukuthi uhlelo olusha ziyokhokhwa, ngaphansi okuyinto umthwalo kwesamba travel ejensi. Ikakhulukazi, sikhuluma royalties fixed inani zonke izivakashi e kwezimali ezikhethekile, izimali zazo balindzeleke kutsi basebentise lapho kuphakama izinkinga.

Amandla iziphathimandla

Mhlawumbe ukwandisa amandla Rostourism ukulawula nemisebenzi lokuphatha (kuhlanganise isiqondiso ukuqalisa ukubalwa kwezimali). Uma imisebenzi opharetha uzobe ukwephulwa ekhonjwe Yiqiniso yokuhlolwa, kungaba asuswe Register. Ngaphandle ukuthi ejensi, ngokuhambisana nomthetho, abakwazi ukusebenza ngokomthetho. Lokhu kusho ukuthi imisebenzi yalo ezocatshangelwa Kulicala ka ibhizinisi emthethweni.

Kuyini lokhu Registry?

Ngenhla sithi tour opharetha kungaba baqhube umsebenzi wabo ngokomthetho kuphela uma umkhiqizo wabo elikhona irejista esemthethweni. Kusho ukuthini?

Uvulekile "Igunya lesikhashana kwabafundisayo", njengoba sishilo, futhi akukho emthethweni. Irejista usebenza ezingeni sikahulumeni. Tour opharetha eMoscow, Vladivostok noma kubhaliswe edolobheni elincane inkampani kumele bahlangabezane nalezi zidingo kuchazwe isimo.

Lunikeza ebhukwini - State. Uvele 2007 nje kokuthi isistimu ikhambo ejensi ukuthembeka ngehhotela ejensi afanele. Umbandela esiyinhloko okwamanje - ezingeni imisebenzi ukusekelwa ngokwezimali. Uma kwanele, ke inkampani yokulungisela abahambayo lingena Register. Manje ohlwini "accredited" yi-opharetha isimo - izinkampani latinkhulungwane letinyentana. Ngaphezu kwalokho, ukuthi Registry inomsebenzi ukulawula yokuvuma izinhlangano ingxenye yomsebenzi izivakashi, siwulimi reference for the ezahlukene counterparties opharetha - ngokuyinhloko izinkampani zomshuwalense.

Registry Law kudinga

Nokho, izivakashi eziningi, ubengazi yokuthi ebhukwini kuyinto. Nakuba, njengoba ochwepheshe uqaphele, iningi amafemu ukuthi zazidilivwa amakhasimende ngokuphazamisa elihambisana "Igunya lesikhashana kwabafundisayo" kwadingeka impela. Ngakho-ke, abahlaziyi emakethe ukholwa, Register ngefomethi sayo samanje - akuyona inkomba. Nokho, ngokuhamba kwesikhathi kungaba labo lapho kwemukelwa emikhulu nokuchibiyela imithetho elawula imboni yezokuvakasha.

Amaqiniso kusukela inthanethi

Indlela hlola ukuthembeka opharetha uhambo ngokusebenzisa analytics inthanethi? Kungenzeka. Ngaphezu kwalokho, abantu abaningi eRussia uncamela ukuhlonza bacabange travel Fide ejensi nje akazange usebenzisa izinsiza Inthanethi. Kuyinto eyamukelekayo ngokuhlola isilinganiso opharetha ukuvakasha ngokuya nokwethenjelwa, futhi ukuhlola ulwazi imithombo inthanethi.

Into yokuqala ukuthi ungakwazi ukusebenzisa - amasevisi iwebhusayithi yokuhlaziya. Ngosizo lwabo, ungakwazi ukuhlola "ukumelwa virtual" ezikweletini kwanoma yimuphi umqhubi uhambo ngoba isikhombo, izivakashi eziningi futhi abanye kuwubufakazi brand ethandwa esikhaleni inthanethi. Nokho, kufanele sikhumbule ukuthi amaphesenti abalulekile website traffic kungenziwa elakhiwe eyayenziwe. Ngakho-ke, izibalo cwaningo amasayithi - lena nje lamathuluzi kungenzeka ukuthi engcono umphelelisi nezinye.

Njengokuthi nje, isibonelo, ucwaningo libuyekeza - phezu izinkundla izivakashi izigaba ezifanele abaqhubi amasayithi, inthanethi kanye ukubhuka izinhlelo, njll Okungukuthi, imibono yabantu abaye baba nokuhlangenwe nakho wangempela ngokubambisana neNhlangano tour opharetha ahlukahlukene, ukuhamba phezu izinhlelo ezifanele futhi usebenzisa amasevisi ahlukahlukene amafemu. Nokho, kukhona eyodwa, futhi kuba caveat ngempela sobala - izibuyekezo, kanye traffic kungaba ngiyaphupha proplachennymi.

Enye kubasebenzisi bayo bangase ahlola "ukhushulelwa" ochwepheshe ezingosini zabo. Inzuzo main - akunakwenzeka ukuthi zizokhokhelwa (futhi uma kunjalo - ke, cishe, umlobi ngeke kakhulu aqokomisa inkampani yokulungisela abahambayo ngalo empeleni babe nesipiliyoni engakhi nokuxhumana). Phakathi nebubi - ukuhlobanisa imibono ka ochwepheshe ezahlukene ingase ibe ezihluke kakhulu, ngisho okuphambene.

National izinga ejwayelekile

Okungenzeka ukuqondisa ukukhethwa tour opharetha kungaba ulwazi mayelana zobungoma ayeyitholile, sibonakalisa impumelelo yenkampani kule mboni. Ukuze labo zihlanganisa, isibonelo, Award Izikhangibavakashi Russian Imiklomelo. Njengengxenye mcimbi zinqunywa tour opharetha ikhomishini uchwepheshe baphakathi enokwethenjelwa kakhulu.

Ababethole umklomelo ka-2013 isilinganiso - izinkampani ezifana Tez Tour, "Biblio Globus", Pegas siKotilandi. Okungukuthi, ikakhulukazi, it ungumholi emakethe, opharetha ngobukhulu. Ngawo phambili, ethola 33% wamavoti kuvikelwe nje Tez Tour. Lokhu kuqinisekisa omunye zindlela ezingenhla, thina - esikalini yomsebenzi yenkampani futhi ngenxa yalokho, ukutholakala izinsiza ezidingekayo ukufeza izibopho zayo izivakashi. Ngaphandle ukudlala indima isici lwesikhundla. abaholi Market ufuna amakhasimende abo ukuze uqiniseke ukuthi kuba okunokwethenjelwa tour opharetha.

Prize ngokuhlanganyela esungulwe magazini Izikhangibavakashi Russian Izindaba kanye PR2POINT inkampani, abasebenza ukumaketha yezokuxhumana. Indlela Yokwenza sokunquma ababethole esekelwe inhlolovo lwezenhlalo nezivakashi wasebenzisa amasevisi we-opharetha. AmaRashiya kanjalo ngokwabo bakha ukukala tour opharetha ngokuya nokwethenjelwa. Nokho, kufanele kuphawulwe - ekuqaleni ummangalelwa uhlu izinkampani 30 pre-ezikhethiwe, okungenani kwaba ngo-2013. Mhlawumbe isilinganiso entsha ehlobo, 2014, lapho kungenzeka umagazini, nezinye sikuvumela kumiswa uhlu amafemu ancintisanayo amaphuzu aphezulu ukuze umphakathi. Isampula yabaphenduli ngo-2013 zaba abantu 1600 kusuka 205 zokuhlala, emelela zonke izifunda sikahulumeni. Umbuzo esibhekiswe abaphendulayo lalithé: ukhethe ezintathu Russian tour opharetha ngubani, Ngokubona kwakho, enokwethenjelwa kakhulu.

Kukhona Yiqiniso, nezinye umkhakha amazinga, mhlawumbe ngaphansi owaziwa owakhileyo elula. Kukhona futhi zesifunda "uhlu elite". Abaningi umkhakha inthanethi ozama ukwenza ukukala of Moscow tour opharetha ngokuya nokwethenjelwa, Petersburg, Far Eastern izifunda. Isimo sokunquma kungenziwa kukhethwe, okusekelwe imininingwane yokwenza ibhizinisi emizini ethile.