Kanjani ukuthuthukisa ukuhlobana? Usesho. Ihlola ukuhlobana

Naphezu kweqiniso lokuthi yokusesha lanamuhla izinjini konke okusemandleni abo ukuba ukuzivumelanisa abasebenzisi ukucinga ulwazi inethiwekhi internet akubi lula. Lokho kungenxa yokuthi nsuku zonke kwi expanses web avele izinkulungwane amasayithi amasha. Futhi inani udoti, okuwenza okuthunyelwe njalo inethiwekhi, akusasho lutho.

lokuhambisana

Ukuhlobana - lisetshenziselwa ukuchaza elingakanani yosesho okulindele yomsebenzisi. Ngamanye amazwi, uma umsebenzisi atholakala ukuthi wasifuna, uthole umsebenzi libizwa efanele. Uma kungenjalo, it is ngokuthi asihlobene.

Izici ezibaluleke kakhulu

Noma yimuphi injini yesimanje ine algorithm ayo ekuhloleni ukuhlobana futhi ihlaziya hhayi indawo yonke wonkana, futhi impahla ngayinye ukuthi safakwa izikhala elalivuliwe. Ngenxa yalokho, ukuba bazivumelanise nezimfuneko, isibonelo, "Yandex" injini, akukho muntu ongaqinisekisa ngezinga elifanayo ukuhambisana udaba ku-Google. Namuhla, phambi zihambisane kakhulu, kufanele bachithe isikhathi esiningi ngokuhlaziya okuqukethwe okukhona. Kungemva kwalokho uqala senzo.

kuyinto ukuhlobana kanjani?

I degree of ukuhlobana ulwazi oluthile futhi iziphakamiso lucela kunqunywa nge ezintsha search algorithm. Bahlanganisa ratio angukhiye ingqikithi yazo zonke sihloko ivolumu ishicilelwe ekhasini. Uma udala ikhasi, injini ngamunye inquma iphesenti kahle lapho ivela khona. Yini ehlobene kakhulu ukuze ukwanda Ukukhishwa? Abantu abaningi bakhetha ukunamathela amaphesenti amahlanu isilinganiso okhiye umthamo isamba umbhalo. Kodwa futhi kwenzeka ukuthi abalobi okuqukethwe ubhekane nobunzima. Inkinga eyinhloko yimuphi umphathi wewebhusayithi wukuthi iyiphi ukuphambuka kusuka kule ubuhlobo kungaholela Sasidudula khasi "lokuvinjiwe." Ngaphezu kwalokho, eqinile ihaba amaphesenti izenzeko kuzoholela injini yokusesha ivimbele ngokuphelele inkinga ngokuchaza okuqukethwe njengoba okunganambitheki ukuba ibukwe (ugaxekile).

Ekuqaleni, ukuhlobana ulwazi kunqunywa inombolo ngemibandela yangaphakathi, isibonelo, ukuvama okhiye imithombo, kwabantu imishwana ukhiye embhalweni, meta tags, umbhalo, teluhlaka, nokunye. Ngoba ngokushesha ayelapho kumawebhusayithi esetshenziswa kabusha umthombo kugqugquzelwa, kunesidingo ukuze ithuthukise zosesho ukuhlangabezana lokuhambisana.

Ukwandisa ukuhlobana

Ukwandisa ukuhlobana - ukuthi akusi lukhuni. Kodwa kudinga isikhathi esiningi, futhi lokhu kufanele njalo uzilungiselele. Kunezindlela eziningana ukusikisela kokuthi singawenza kanjani ukuthuthukisa ukuhambisana ikhasi noma yonke indawo.

Kanjani ukuthuthukisa ukuhlobana?

• Ubuningi elingukhiye. Akunjalo ngempela ukuhlela imishwana ukhiye eduze komunye nomunye. Ngoba kufike umuntu mumbe, iCOP kwanele ngempela ukubeka 2-3 isicelo eqondile. Cishe inani elifanayo - ifomu buhlanjululwe. Ngesinye isikhathi kuyadingeka futhi izenzeko ezimbalwa, incike ubukhulu okuqukethwe esihleliwe. Ngokuvamile, ukwaziswa okuningi, ayanda kokuvela okumbalwa.
• Revalina s temat. Nakuba imishwana elisemqoka ezimweni ezithile kungase kubonakale kunzima ukuhlobanisa imibono ehlukahlukene, kubalulekile ukuthi kusukela ibinzana nombuzo kwaba look yemvelo kakhulu impahla. Ngaphambi ukwandisa ukuhlobana, khumbula ukuthi izinto ukushicilelwa, ngokukhethekile wadala izivakashi entsha futhi hhayi amarobhothi.
• Ukusebenzisa podzagolovochnyh tags. Tags h1, h2 futhi h3 yakhiwa unhlokweni-1 ezingeni futhi eziningi tihlokwana (2, 3). Kukhona omaka tihlokwana ezincane, kodwa zivame ukungabi le h2 futhi h3. Ngaphakathi tags enqunyiwe ibekwe izihloko ndaba, futhi kufanele siphathe okhiye. Uma ungeke ukwazi kahle ukulingana ukhiye, akukuhle ukushutheka nhlobo, noma imibuzo siphukile ukuhlobana ngeke.

• Amazwi Key esihlokweni. Njengoba kushiwo ngenhla, ukuze kuzuzwe lokuhambisana elilungile kuyadingeka ukuze ubhalise angukhiye ezihlokweni. Lokhu kwenziwa ukuze umsebenzisi ngokuvamile okungena umbuzo wosesho. Ngemva noma ngaphambi ukhiye okwengeziwe ukubeka Ngamanye amazwi, incazelo efanelekayo kakhulu. Kahle kahle, kusihloko uzokwenza chofoza kukho, umfundi nesithakazelo.
• Dilution nokwehla imishwana ukhiye. Ngaphakathi angukhiye ukubeka ezinye izisho, siyabancenga amagama noma tandziso.
• Gqamisa imishwana ukhiye dwebela, ukugqama noma ngomalukeke. Akubalulekile ukwaba yonke imisho ukhiye embhalweni ngaphandle. Kwanele kokukhethiwe ezimbili noma ezintathu zidinga ukwelashwa kuphoqelekile ukunakwa. Okubaluleke kakhulu - njalo wazi uma sekufanele uzibambe. Nge tags, ungakwazi ukwaba eziningi imishwana eyengeziwe lapho umfundi kufanele sinake kakhulu. Phela, inzuzo yangempela bafunde nangendlela engokwemvelo esiphezulu - ngaphezu kwakho konke nganoma yisiphi umfundi.
• Ukudweba up izincazelo. Kahle incazelo ukulungele ngokuqinisekile wengeze eziningi abasebenzisi abasha isayithi, yakhelwe nge injini yokusesha. I "google" usebenzisa amazwibela (incazelo block umbhalo, engaphansi kwesihloko indawo SERPs). Ezinye izinhlelo ukuphathwa kokuqukethwe abe ekhethekile izijobelelo ezivumela usizo kakhulu ekulungiseleleni izincazelo lesifanele. Ngaphambi ukwandisa ukuhlobana, khumbula: encazelweni udinga ukubeka phansi okhiye, kodwa lapha kufanele sazi uma sekufanele uzibambe. Kungenjalo - ahlunga ogaxekile ukuvimbela.

Umbuzo wosesho nokuhlobana

Ukuze uqondise umsebenzisi kuwebhusayithi nge injini yokusesha, ngeke kwanele wedwa ukukhipha khona. Kufanele silwele ukuthola kakhulu kunazo phezulu Ukukhishwa.

Izinto ezibhekwayo ukuthonya isikhundla izixhumanisi indawo ekhasini lemiphumela in the yelucwaningo, evamile ihlukaniswe izigaba ezimbili ezibanzi:

• umbhalo;
• elombhalo.

Ngisho negama lalo kucace ukuthi nenqubo umbhalo kuyinto izici umbhalo ingxenye isayithi. Kulesi elombhalo zindlela kudingeka ukuhlola izixhumanisi ekhasini. Imininingwane Umbhalo ishicilelwe Amakhasi, akusho ukudlala noma yimuphi indima. Umbhalo zindlela ngawo ihlolwe ukuhlobana amazwi ziyabhekelelwa at the stage of ukudalwa kokubili izihloko futhi yonke isayithi. Non-umbhalo izinto ayatholakala ukuze kusebenziswe kakade emva website posted on inethiwekhi Inthanethi ithunyelwe nangenkomba.

Yenkomba izinjini

Lapho ukusebenza nangenkomba izinjini kubalulekile ukukhumbula ukuthi uhlelo search iqala kuphela ngemva osesho afakiwe futhi baqinisekisa. Kungaba izwi, weqoqo lamagama, umusho, ibinzana nokunye.

Isikhathi esining impela a semantic (umuzwa) discontinuity uma ufaka imishwana. Ukucinga injini neze icala ngalokho okwenziwa umsebenzisi ecabanga ngesikhathi ufaka umbhalo. Umsebenzisi, esikhundleni salokho, akaboni yini umahluko phakathi imiqondo "kwesokudla" izicelo "bubi" futhi.

Ngenxa yalokho, ngaphambi kokudala iwebhusayithi ethize, kuzomele uqale ukujwayelana kwindlela abasebenzisi ngokuvamile ukucela ukwaziswa abazithandayo kunethiwekhi. Ensimini ka-Inthanethi isiRashiya umthombo eyodwa kuphela, okuyinto ikuvumela ukuthola okunokwethenjelwa osesho - "Yandex".

Ihlola ikhasi lokufaneleka

Yiqiniso, incazelo yokuthi ngezinga silinganisiwe ukuhlobana Amakhasi, futhi ungenza bebodwa, ngokumane nje ufunda ukwaziswa okungezansi. Kodwa kuthiwani uma sayithi akuyona ekhasini elilodwa umbhalo, ayinkulungwane noma ngaphezulu - amashumi ezinkulungwane? yokuqinisekisa Independent kwakuzothatha isikhathi nomzamo omkhulu kakhulu. amasevisi Special inthanethi Kuye kwakhiwa lula umsebenzi wokuqinisekisa ukuhambelana imizuzwana embalwa. Akuwona wonke umnikazi wesayithi uncamela ukufuna usizo kubo, njengoba ngezinye izikhathi ezicacile ukuze ukuze ubhale iposi a imibuzo ezinhle umdlalo yokusesha. Noma kunjalo, kungcono waphinda iwukuba sixoshe konke ukungabaza futhi ngakhululeka.

Indlela elula yokuthola ngezinga esiqondile bubaluleke pr-uku- - ithuluzi Russian ezikhethekile eyenzelwe ukuhlaziywa okusezingeni eliphezulu okuqukethwe. Ulwazi okufakiwe kulolu insimbi, kuwo onke amazwe kudingeka: inani okhiye, ukuhlobana, kwabantu okufakiwe, nokunye. Izikhungo friendly, kodwa hhayi kakhulu ngendlela imbangi yayo - MegaIndex. Kuhloswe ukukhuthaza amasayithi, kodwa ukusebenza yayo has inqwaba amathuluzi khulula ukuthi ziwusizo kuya esivimba. Ulwazi ihlaziye ku izinjini ezimbili search ngesikhathi esifanayo - Yandex ne-Google. Nokho, le sevisi yibhange yokuhlola eqondile lokufaneleka yisiphambeko ubuncane.

okutholakele

Ukuhlobana - nakhu udinga ukuya yimuphi umnikazi indawo kanye esivimba. Ukunikeza abasebenzisi okuqukethwe oluhambisana abakulindele, ngeke sifinyelele ukuthi ukuthandeka iphrojekthi leyo likhula. Khona-ke uyokwazi izinga okuhle, hhayi nje kanye ukuthuthukisa iwebhusayithi yakho, kodwa futhi kahle kuso ukwenza imali. Udinga nje iqale ukusebenza, futhi esikhathini esizayo kuyofika kokubili isipiliyoni kanye nokuzethemba. Inhlanhla emizamweni yakho.