Iculo le-Cigarettes "LM": ulwazi nomkhiqizi futhi umkhiqizo uhla

The brand edumile emhlabeni wonke imikhiqizo kagwayi empeleni ukhona namuhla akuyona kangaka. Futhi alikho ukubhema izwe stop. Iculo le-Cigarettes lula futhi singabizi ukukhiqiza ukuqaliswa wendawo. Kuphela izinkampani ezinkulu kakhulu noma imikhiqizo esezingeni lomhlaba kungenzeka bakwazi ukungena kwimakethe yokuphehla emhlabeni. Isibonelo esihle - osikilidi "LM", okungatholakali eyishumi yokuqala ingenye brand ethandwa kakhulu emazweni angaphezu kuka-75. Njengoba lokhu brand wakwazi ukunqoba uthando abathengi bese ubamba ke iminyaka eminingi?

Imininingwane brand Jikelele

Imikhiqizo kagwayi, ngithengiswe ngaphansi brand "LM" brand, ekhiqizwa an international corporation iPhilip Morris International. Igama osikilidi wanika izinhlamvu zokuqala abasunguli izibongo. Ngakho, evamile kithi inhlanganisela izinhlamvu L & M imele "Liggett futhi Myers" (Liggett & Myers).

Imfihlo ukuthandwa sha? Inombolo yokubuka ekhiqizwa kugwayi ngaphansi kwalesi uphawu bungabalwa phezu iminwe. Nokho, ziyisici ngokuphongoza nomunye. Futhi uma ufuna umsebenzisi ngamunye uthola usikilidi, "LM" kahle kakhulu ukuhlangabezana nezidingo zabo ncamashi. Ngokuhamba komlando waso, lokuhweba izikhathi eziningi ukushintsha design emaphaketheni kanye yokuthengisa umqondo. Kwenzeka inqaba, kuyilapho kuhlale imikhiqizo ethandwa futhi liyabonakala futhi realizable ukuba iqhubeke ibonisa funa.

Izinhlobo osikilidi L & M

Izinhlobonhlobo ezivamile ugwayi ithengiswe ngaphansi "LM" lokuhweba: Lights (blue), Super Lights (grey), Hlunga (abomvu), menthol (green). Okuningi akuvamile ungathola namuhla ekhishwe Cran Grape, Strawberry futhi Omunye. Umlando womkhiqizo nje ngokushintsha design umkhiqizo, hhayi zonke izinguquko abathengi zihlekwa injabulo, kodwa, naphezu kwalokhu, abalandeli yena akazange abe ngaphansi. Ugwayi Russian "LM" angathengwa namuhla nganoma iyiphi esitolo ugwayi, futhi ube yimpumelelo enkulu.

Ingabe lezi imikhiqizo ephephile ugwayi kwezempilo?

Kuyoze kube phakade kwezintathu zomkhiqizo L & M wawusakhangiswa ngaphansi iziqubulo ahlukahlukene. I esimnandi kakhulu kubo: "Ukunambitheka entsha - ucezu ikhekhe" futhi "Vula Your World". Kodwa ingabe la imikhiqizo ngempela ugwayi ungawoni impilo?

Uma ukholwa ukuthi izithembiso umkhiqizi, ugwayi "LM" ophephile futhi kubangele umonakalo okuncane empilweni. Ukusetshenziswa izinga okusezingeni eliphezulu izinto zokusetshenziswa, ubuchwepheshe akhethekile twist izihlungi kufanele ukunciphisa inani itiyela kanye nemikhiqizo omlilo eziyingozi ngokufaka obhemayo. Lokhu kuyiqiniso ikakhulukazi ngokuphathelene kwezinhlobo ezintsha, ezifana "LM-CD" - osikilidi bavele emakethe muva nje.

Kodwa anikholwa ukukhangisa, ukubhema kwanoma yimuphi umkhiqizo kagwayi kubangela umonakalo omkhulu emzimbeni. osikilidi Safe kungenzeki, kanti ayingozi okungenani ezibhekwa electronic kuphela. imikhiqizo Classical efanayo ugwayi ziphele eziningi limited, futhi ngisho kangcono ukuze abonise amandla intando akazange abanike kuze kube phakade.