Blockbuster: kuyini? Yini zindlela ke okumelwe ahlangabezane nayo?

Blockbuster - umkhiqizo ukuzijabulisa esithakazelisayo futhi ngesikhathi esifanayo kuletha inzuzo ngokuthi abanikazi amafilimu. Ngaphansi inzuzo enkulu Kuyaqondakala, njengoba umthetho, imali okungenani ka- $ 100,000,000.00, okuyinto isimo ukuthola izinzuzo esikhathini esifushane yesikhathi, isibonelo, ezinyangeni ezimbalwa. Ngaphezu kwalokho, imali okumele ekhiqizwa kuleli North American emakethe.

Ekuqaleni igama elithi "ibhayisikobho eshisa izikhotha" kwakubangelwa umsebenzi ezezimali nezomnotho play, kodwa namuhla okubizwa ngokuthi i-movie ashisa izikhotha elanelisa izithakazelo ababukeli. Ngaphezu kwalokho, abangaphezu kuka-yakha abenzi isabelomali. Ngezinye izikhathi lezi izincazelo ngezikaNkulunkulu iyiphi ifilimu yimpumelelo, kodwa kuyaqondakala ukuthi umkhiqizo yimpumelelo siqondwa ibhayisikobho eshisa izikhotha. Lokhu kusho ukuthini abakhiqizi-movie? Enye yezinto ezibalulekile nganoma yisiphi ashisa izikhotha yiyona inzuzo enkulu, engeke nje sikhokhele ukukhiqizwa langempela ifilimu, kodwa uzoya ukukhokha premium futhi bonke abathintekayo zokuthuthukisa umkhiqizo.

Impumelelo ashisa izikhotha lokuqala wasala Hollywood abaqondisi

"Jaws" ifilimu isethi amarekhodi ibhokisi ehhovisi Ehlobo lika-1975. Ngaphezu kwalezi amafilimu, ukufaka ezifana amafilimu ashisa izikhotha ngokuthi "IMithetho Eyishumi," "Gone ne-Wind" "Ben noHure." Nabo isimo sabo ezikutholile kuphela ngenxa isibalo tibalo lemali, wathola ehhovisi ibhokisi. "Jaws" kubhekwa njengento yokuqala ifilimu inkathi Hollywood omkhulu wamabhayisikobho ashisa izikhotha ngomqondo wesimanje wale nkulumo.

Uma i-movie njalo wasidlulisela ngemuva kokuphela a yimpumelelo ukulibonisa yeshashalazi - sibe ibhayisikobho eshisa izikhotha. Kusho ukuthini lokhu? Lesi yisihloko sesibili, kungekho sici kancane ebalulekile eside - inzalo njalo kule ifilimu, olubonakaliswa kunombolo Internet kanye isiqophi yokuthengisa. Ngakho, imali iyachubeka ngemuva kokuphela show ezinkundleni zemidlalo yaseshashalazini.

Ngemva "Jaws" isithombe impumelelo, abakhiqizi abaningi Hollywood obuzama ukudala ezinjalo "umcimbi movie" ngamasu ibhizinisi ezibanzi. inkampani Film wadala okusezingeni eliphezulu isabelomali movie, ngokusekelwe ukukhangisa umkhankaso omkhulu.

Classics futhi Abaphila Besikhathi

Eminyakeni yamuva, cishe zonke ashisa izikhotha ngokuvamile yakha aphendule ngamazwi aqatha kusukela baxgeki. Okwakushiwo "ibhayisikobho eshisa izikhotha" namuhla kuya ezingeni entsha - kuyadingeka kuzo zonke ezinyakazayo ukuthusa isithombe senziwa umhlaziyi Ukubuyekeza ezaziwayo. Lokhu kubuyekezwa kungase kube inconywe noma izinkolelo, kodwa kuzo zonke izimo kudala ukusabela umphakathi. Ngokuvamile, ukubuyekeza ezifana by nokubingelela imfihlakalo, noma, Ngakolunye uhlangothi, amaqiniso ezishaqisayo ezizungezile ashisa izikhotha. Kusho ukuthini lokhu befilimu? Iqiniso ukuthi, naphezu zomphakathi bavumelana ngesinqumo ngabe umhlaziyi ifilimu, noma kunjalo, kuba ezengeziwe ukukhangisa nange-PR ezinyakazayo ukucinga indikimba yendaba, kulandele inzuzo eyengeziwe ukuze abamemezeli ifilimu. Ngisho ashisa izikhotha ukuthi walithola Izibuyekezo ebanda kunazo kusuka baxgeki, ziqondakala zomphakathi ngomdlandla.

Imigomo yaseshashalazini kanye cinema

futhi usebenzise igama elithi "ibhayisikobho eshisa izikhotha" emibuthanweni ezigcawugcawu. Kusho ukuthini lokhu? Lokhu kubonisa ukuthi umdlalo ibonisa ezinye izici amabhayisikobho yimpumelelo, ezifana isizukulwane abakhona okusezingeni lokwentiwako, usekela umphakathi esikhathini eside.

ibhayisikobho eshisa izikhotha Classic - kungcono i-movie, isithakazelo lapho elahlekile ngokuhamba kwesikhathi, futhi kuqinisekiswa isizukulwane esilandelayo izivakashi njalo ukubonisa. Kunoma kwencazelo sibe ibhayisikobho eshisa izikhotha kufanele ubhekwe njengelungiselelo yokuncintisana, okubangela umkhiqizo umphakathi kuqhathaniswa izimboni ezifanayo.